Our Team

Nuala Walsh

Behavior Scientist

Nuala Walsh is a global business leader, behavioral scientist, Following a three-decade award-winning career as a Chief Marketing Officer in FTSE-50 and Fortune 500 financial services organizations, she is an expert on culture, behavioral change and reputation management. She holds multiple advisory positions across business, investments, sport and NGOs including at UNWomen, World Athletics and The Innocence Project. Her writing has appeared in Harvard Business Review and Forbes, while her perspectives have been featured in The Economist, Fox News, the Telegraph, Benchmark Asia, and the BBC. Recognized among the Most Influential Women in Finance, she is a Founding Director of the world’s first Global Association of Applied Behavioral Scientists, and speaks at INSEAD, London School of Economics, and Harvard Kennedy School’s decision science programs.

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